PII Management
The Personally Identifiable Information (PII) purging tool allows you to permanently remove sensitive participant data from your account. This is a critical feature for users who must comply with specific data privacy regulations or corporate security policies.
Need more information on data security? Learn more in our Privacy section.
Data Retention
Before initiating a purge, ensure you have archived any information you may need for future marketing or reporting.
Backup Data: Use the download button within your PII settings to export your Data Capture records before they are permanently deleted.
What Information is Purged?
When a purge is performed, the following participant details are permanently removed from the Simple Booth databases:
Email addresses
Phone numbers
First and last names
Postal codes
Birthdates
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